Grow your real estate business with the #1 marketing AND LEAD generation authority in the field

we make TOP real estate businessES TEAMS grow AND SCALE through PROFITABLE inbound marketing strategies

The Preferred Digital Marketing Agency by Real Estate Investors

We Help the Top Real Estate Investors and Wholesaling Teams Get Motivated Sellers Who NEED to SELL Their Property with our proven Lead Conversion Systems.

Hesel Media helps real estate investors generate motivated seller leads and turn them into wholesaling deals. We also help them close these contracts by providing great sales trainings and follow up systems.

we are a premier REAL ESTATE

marketing authority

we make your real estate business grow AND SCALE through PROFITABLE inbound marketing strategies

The Preferred Digital Marketing Agency by Real Estate Investors

We Help You Get Your Schedule Jam-Packed with Motivated Sellers and Buyers Who NEED to SELL Their Property (and can close as little as 2 weeks)

Click Here To Start Generating More Leads

But... Hesel? Yes... We Turned Hustles Into Profitable Businesses!

Look up the definition of the word 'Hustle' on Google, then check below

Hesel brand started by the hustle. We are entrepreners and like to hustle. We hustled so hard a the beginning to help our clients generated motivated seller leads for their real estate investing business.

(v):

Hesel brand by the hustle

(v):

To have the courage, confidence, self belief, and self-determination to go out there and work it out until you find the opportunities you want in life.

Because you deserve more than just a Marketing Team.

Esteban Andrade has been featured and given shoutouts in different podcasts including real estate disruptors, real estate rookie by bigger pockets podcast and much more! He allso have appearred in publications such as Fox News, New york weekly, Thrive golbal and inman real estate

OUR EXPERIENCE

TRUSTED BY THE WORLD’S MOST INNOVATIVE REAL ESTATE FIRMS

WHAT WE DO

and we're pretty damn good at it.

Google PPC for real estate investors and wholesalers to get motivated seller leads

Google Ads (PPC)

We create revenue-driven motivated seller PPC campaigns that use Google's powerful intent based search engine. Our campaigns are built for long-term success by being able to consistently generate motivated seller leads on demand.

Get motivated seller leads from Facebook ads

Facebook Ads

We leverage this social media behemoth to create profitable campaigns that put you in front of motivated sellers so that you can capitalize on your preferred exit strategy. We regularly retarget users and turn them into easily motivated inbound conversions.

Turn your real estate investing website into a motivated seller machine by doing SEO for motivated seller lead generation

SEO

We help you build the foundation of your online presence through On-Page Optimization, then we continue building trust and authority with our seasoned Off-Page SEO methods. This allows Sellers find you on Google for years to come.

Lead Conversion

Making sure to generate leads is one thing, but converting them is a whole different story. That's why we ensure that your conversion is armored by the best campaigns and systems. we do this byeveraging Virtual Assistants, Inside Sales Agents and the most robust CRMs and Automations

Systems to generate and convert more motivated seller leads into contracts

System Automation

We make sure to create processes and systems that you'll have access to from day 1. With the first ever multi-touch sequential marketing automation platform we guarantee that your real estate investment business quickly succeeds

Hyper-Branding

We value the long-term effect that setting you as an authority in your market has on your business. We make sure to implement strategic branding and content campaigns that, along with lead generation and conversion campaigns, assure your business growth. Be prepared to make videos!

VA placement agency for real estate investors

Team Placement

We will find rockstars for your business growth. Our bread and butter is Latin American remote team members or VAs. We get A-players from Mexico, Central and South America.


Same Skills, Lower Costs. Same time zones as the US and Canada. Most of our placements are professionals, meaning they went to college or university.

Cold calling and sms marketing for real estate investors

Outbound Marketing

We are proud to have the best team to deliver the highest quality cold calling and SMS marketing. Think of a cold-calling lead with the quality of PPC (Google ads) marketing leads.

Our agents are highly trained as closers but focus on reaching out to leads, they cold call highly qualified motivated sellers and live-transfer them to our client's acquisitions team.

Sales Training

We know one of the biggest struggles our clients have is with the sales process. That's why we have created the best sales training to convert these inbound leads into deals.

We cover negotiation, deal structuring, follow-up, creative financing, and objection handling along with other crucial sales skillsets

Done For You Lead Generation

We manage everything, so you can close more deals and focus on what’s most important.

Exclusive Motivated Seller and Cash Buyers

Leads.

Strategic and Data-driven advertising.

Fill and convert your pipeline on autopilot.

5x the return of investment

of direct mail.

100% managed for you.

Advanced targeting for more net profit.

Exclusive Motivated Seller and Cash Buyer

Leads.

Strategic and Data-driven advertising.

Fill and convert your pipeline on autopilot.

5x the return of investment

of direct mail.

100% managed for you.

Advanced targeting for more net profit.

Done With You Elite Coaching Program

8 Week Coaching & Training — Done With You

Learn The Ins & Outs Of Our Processes

Weekly Coaching Calls

Dedicated Facebook Group For Support


Learn How To Hire Your Own In-House Team

Learn The Ins & Outs Of Our Processes

Weekly Coaching Calls

Dedicated Facebook Group For Support


Learn How To Hire Your Own In-House Team

Coming Soon... Pay Per Seller Lead

Pay per lead. Facebook, instagram, youtube, google ppc leads

Exclusive Motivated Seller and Cash Buyers

Leads.

Strategic and Data-driven advertising.

Fill and convert your pipeline on autopilot.

5x the return of investment

of direct mail.

100% managed for you.

Advanced targeting for more net profit.

Exclusive Motivated Sellers

Strategic and Data-driven advertising.

Fill and convert your pipeline on autopilot.

5x the return of investment

of direct mail.

Refundable criteria

Advanced targeting for more net profit.

3 Reasons You Should Book A Call Today

Our most important metric is results. We track everything to make sure that we deliver on our promises

This is not a "sales call." It's simply a conversation to see if our system will be beneficial to you, and if we'll be a good fit for each other.


Nothing will change if YOU don't. So, to get a different results, you must do something differently. This is that something.


Our most important metric is results. We track everything to ensure we deliver for you.

This is not a "sales call." It's simply a conversation to see if our system will be beneficial for you and if we'll be a good fit for each other.


Nothing will change if YOU don't. So to get a different result, you must do something differently. This is that something.


OUR TEAM

Esteban Andrade, CEO and Founder of Hesel Media who helps real estate investors get motivated seller leads

Esteban A.

Founder and CEO

Paula M.

Chief Operating Officer

Brandon L.

Chief Of Design

Check Out Some Results From Businesses That loved HESEL MEDIA!

Client Testimonials

Viktor is a high-level real estate investor that generates motivated seller leads through Facebook and Google ads.

Viktor R.

"Using them for 2 years, We love them. Esteban is a hustler... he works hard.. he definitely pulls his weight through the business. There is a lot of people that talk, but he talks and he walks the talk, it's not bragging if you can prove it. We've gotten a tremendous ROI, it's about what you get in return and not what you pay. You should be working with them!"

Samuel Hollis

"The guy that manages this business is a true champion. Esteban is such a giving person that at the beginning he provided me with a lot of FREE value until I decided to move forward and set up my Facebook Lead Generation campaigns for my wholesaling business. I have been wholesaling for 15 years and Facebook has drastically changed the way I do business.....


Martin Munoz

"I was just looking to invest more aggressively in my business and I knew that with Facebook I could do that, what I didn't imagined is Esteban's capabilities overall made me buy 24 properties to fix and flip in just 6 months only from Facebook. Now we are dominating locally doing SEO to my website and make sure that I'm the first to appear in the Google search. This is better than any other thing that we were doing before."

Blaine Dartez

Alex Romanov

Check Out Some Of The Businesses That Have Trusted HESEL MEDIA!

Success Stories

LEARN ABOUT ONLINE MARKETING

WHO'S TALKING ABOUT US?

PODCASTS MENTIONS

BiggerPockets Rookie

BiggerPockets Real Estate Rookie Podcast episode where Esteban Andrade is mentioned by Erik Wright and how he is crushing it in Chatanooga

Episode with Jared & Cody

Real Estate Disruptors show by Steve Trang episode where Esteban Andrade and hesel media is mentioned when answering questions about how to be successful with Facebook Ads for Real Estate Investors and wholesalers by Jared and Cody

Ep. 1 with Brent Moreno

Wholesale Hackers episode where Esteban Andrade and Brent Moreno chat about successfully running online inbound marketing campaigns for real estate investors

READ OUR LATEST BLOGS

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Top 5 Mistakes Real Estate Investors Make

July 26, 20235 min read

With getting started on real estate, you will be making a lot of mistakes. It’s normal, even the best investor you can think of has gone through their fair share of losses. But real estate investing has been around for decades. So, let’s tackle some common mistakes that investors make that can ruin your business.

Investing in real estate is one of the best and safest ways to create generational wealth. Market prices will go up and down, but it is hard to beat the cash flow that real estate can produce once you own property.

If you want to get started with real estate, here are some common mistakes to avoid:

Most common mistakes stem from having unrealistic expectations

Many people get into real estate investing, thinking it’s a fast and easy way to make money. This couldn’t be further from the truth. 

It can take months before new investors see any profit from their hard work. Say they decide to go with cold calling to find deals. That’s going to mean hours of calling sellers and dealing with rejection every day. (In this entry we talk about the many things investors need to consider!)

Many give up because of this, but other keep grinding while seeing no results. And this takes me to my next point.

Not doing proper research

Jumping into a pool if you don't know how to swim would lead to terrible results, in the same way that it's a mistake to get into investments that you don't know anything about. A lot of investors suffer from shiny object syndrome when they first start investing. Because of this, they start pursuing all kinds of deals and strategies that promise fast cash and many deals.

Moreover, after not making money fast, they jump on to the next strategy that promises success. 

The reality is that for a strategy to be successful, investors need to know what it requires. Different strategies have different demands regrding time, equipment, and even manpower. If you get into cold calling, you should expect to spend hours on the phone. If you get into inbound lead generation, you should expect higher expenses. 

By being educated on different strategies, you can choose which one fits you best and give it a fair shot before moving on to the next. 

Stretching yourself too thin

Most new investors start off on their own, but many make the mistake of not outsourcing responsibilities as their businesses grow.  

It is normal to think that there couldn’t possibly be anyone better than you to do things in your busines. But the reality is that you are not saving money, or doing a better job, than people with years of experience in a particular position. If your business has grown to a point where you find it challenging to keep up with every task, your best bet is to outsource.

By finding people to take on roles within your company, you can focus on growing your business in other ways. And believe it or not, if you hire the right person, they will bring much more value to your business than you could when you were doing that job.

Hiring the wrong people

We’ve established that outsourcing responsibilities can be great for your business. But what happens when you get the wrong people?

If you are a new business owner, it makes sense that you’ve never hired anyone before. This is why you should keep a couple of things in mind when hiring people.

  1. Don’t just go for the cheapest option 

Bringing new people into your company shouldn’t be where you sacrifice talent for money. There are some amazing ways to save money when hiring people, but always priorizite experience and talent. 

Hiring remotely is a great way to get amazing talent into your company. With proper screening and a good agency's help, you can get some amazing workers from overseas. (We have our very own agency to bring investors the best talent from overseas!)

  1. Prioritize experience and talent

As I mentioned, there are ways to save money when hiring workers, but always prioritize experience! If you find the perfect person for your company, hire them. You will likely find people who will work for less money, but they may not meet your expectations.

  1. Properly compensate your workers

Good work is not cheap. If your new hires are doing a fantastic job, encourage them to stay. Offer bonuses and commissions. And if you see that they are not doing great, show them how they can improve. 

  1. Know what you are looking for 

Make your expectations clear to your employee. If you are looking to outsource a task, you should sit and write down exactly what you want your new employee to take care of. What their responsibilities are, and the results you expect from them. 

Not doing this is a mistake on your part. You will feel disappointed and your new hires may feel frustrated with their new job. 

Not having a plan

The root of many mistakes. As an investor, the best way to avoid failure is to have a plan. This means, knowing what you need to do if you want to succeed. Moreover, investors need to be aware of their limitations: Money, time, manpower. 

Plans won’t always go the way you want them to. But having a plan is the best way to stay organized, and to identify when something is going wrong in your business.

Putting everything together

Having a plan and keeping realistic expectations are crucial to the success of your business. In addition, don't be afraid to outsource tasks within your business, but be mindful of the people you are bringing in. Talent and experience are what you should be looking for, you may want to save money here, so be smart about it. Always prioritize the value someone can bring to your company, hiring remotely is a good way to bring great value for lower prices.

And finally, don't be afraid to make mistakes. You should indeed avoid them, but mistakes are how we learn. You will make mistakes. What's most important is that you are self-aware, and willing to put in the work to improve.

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Esteban N Andrade

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